5 Things I’m Most Excited About in 2025

Yes, I know it’s almost March, but hey—there’s still plenty of 2025 left to get excited about! 

My journey with Tewdilly over the past nine months or so has been incredible, and the best part? It's just the beginning.

Here are five things I’m most looking forward to this year:

1. Embracing Joy as a Business Strategy

I’ve always believed that fun and joy aren’t just bonuses in the workplace—they’re superpowers. In my experience, and according to the research, a playful, a positive culture isn’t just good for morale—it’s good for business. 

When people feel genuine joy at work, creativity flourishes, collaboration strengthens, and innovation thrives. I can’t wait to see how this mindset continues to shape our projects and partnerships in 2025.

2. Building Brave Brands

Nothing gets me more excited than helping brands find their voice and stand for something meaningful. 

Not just focused on catching attention—but really endeavoring to make a real impact. 

I’m eager to work with people and with businesses who are ready to lean into their purpose, tell their stories boldly, and connect authentically. 

In 2025, I’m looking forward to elevating brands that aren’t afraid to be different—including my own! 

3. Crafting Content That Connects

Content is largely about how you make people feel. 

I love creating (and consuming!) genuine, engaging content that does more than fill a feed—sparking conversations, building trust, and driving action. 

Content "strategy" truly can be so simple.

4. Driving Growth with Purpose

To me, and at Tewdilly, growth means driving revenue while staying true to core values. When business success and purpose align, growth becomes sustainable—and the impact is so much greater.

I’m excited to continue helping brands scale thoughtfully, ensuring that every step forward is a step toward their mission. There’s nothing more rewarding than seeing a business thrive while staying true to what it believes in, and 2025 is all about helping more brands achieve that balance.

5. The People Factor

Great work starts with great people. One of my favorite parts of this journey is the chance to collaborate with inspiring, driven, and fun human beings! 

Working with people I truly enjoy makes every project more rewarding. In 2025, I’m looking forward to building even more genuine, long-lasting relationships that make the work not only successful but truly enjoyable.

Looking ahead, I’m deeply grateful for trusting my gut, blocking out the noise, and chasing what I truly want. Starting Tewdilly has already been one of the best decisions I’ve ever made, and I’m so excited to see what comes next.

Thank you for being part of it with me, in whatever way.